Bumkins Radiant New License
Baby product company announces new Pop art partnership
Scottsdale, AZ June 1, 2009 -- Bumkins Finer Baby Products gives parents and babies a reason to celebrate with its new, exciting license centered around the bright and rhythmic world of Keith Haring.
An artist whose work carries a strong message of tolerance with an emphasis on education and the accessibility of art, Keith Haring's visual language is a natural fit for growing minds and the juvenile products they use. Socially conscious, intelligent and inspiring, Haring's art freely lends itself to many of the popular products already being created by Bumkins. In fact, one of Haring's most recognizable symbols, the "radiant baby," will appear widely in Bumkins new offerings.
"The bold lines and curious characters innately delight and surprise babies and toddlers. This imagery when reinforced with the powerful themes and legacy of this significant artist is a perfect visual for kids and parents alike." states Jakki Liberman, President and Founder of Bumkins Finer Baby Products.
The new line of Keith Haring by Bumkins will feature bibs, layette, diaper bags, art smocks and aprons.
Keith Haring by Bumkins will premiere at the ABC Expo in September and will be available for order Fall of 2009.
About Bumkins Finer Baby Products, Inc.:
Born from necessity, Bumkins Finer Baby Products, based in Scottsdale, Arizona, was founded almost twenty years ago by Jakki Liberman. The innovative mom developed the All-In-One Cloth Diaper for her children as a health-based alternative to traditional diapering options. Since that initial product development, Bumkins Finer Baby Products has encouraged an eco-conscious orientation towards baby merchandising and product consumption through the manufacturing of reusable baby products. By utilizing distinctive design, unparalleled functionality, and visual appeal, Bumkins elevates green living to a stylish and attainable reality.